http://www.iamkathryn.com Kathryn Scott Sun, 10 Jul 2011 06:08:10 +0000 http://www.iamkathryn.com en http://www.iamkathryn.com/Allyson-Gofton-Bake http://www.iamkathryn.com/following/iamkathryn.com/Allyson-Gofton-Bake Sun, 10 Jul 2011 06:08:10 +0000 Kathryn Scott 1706426 Client Penguin Group NZ Agency SevenDescription Allyson Goften launched Bake, the bible of baking filled with all her traditional homely recipes. Perfect for those high tea parties with your girlfriends. Responsibilities Graphic Design Layout & Typesetting Content Management Artwork <img src="http://payload.cargocollective.com/1/3/116961/1706426/ag-bake-01_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1706426/ag-bake-01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1706426/ag-bake-02_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1706426/ag-bake-02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1706426/ag-bake-03_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1706426/ag-bake-03_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1706426/ag-bake-04_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1706426/ag-bake-04_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1706426/ag-bake-05_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1706426/ag-bake-05_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1706426/ag-bake-06_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1706426/ag-bake-06_o.jpg" align="left" /> http://www.iamkathryn.com/Paloma-Bleu http://www.iamkathryn.com/following/iamkathryn.com/Paloma-Bleu Sat, 11 Jun 2011 08:26:16 +0000 Kathryn Scott 1576346 Client Paloma Bleu Agency The Studio DreamsDescription Boutique fashion store Paloma Bleu in Albert Park, required a simple and functional site to showcase the latest styles in store.Responsibilities UI / Design Input <img src="http://payload.cargocollective.com/1/3/116961/1576346/097_PAL_Paloma-Bleu_01_905.jpg" border="0" width="905" height="498" width_o="1648" height_o="908" src_o="http://payload.cargocollective.com/1/3/116961/1576346/097_PAL_Paloma-Bleu_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1576346/097_PAL_Paloma-Bleu_02_905.jpg" border="0" width="905" height="498" width_o="1648" height_o="908" src_o="http://payload.cargocollective.com/1/3/116961/1576346/097_PAL_Paloma-Bleu_02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1576346/097_PAL_Paloma-Bleu_03_905.jpg" border="0" width="905" height="498" width_o="1648" height_o="908" src_o="http://payload.cargocollective.com/1/3/116961/1576346/097_PAL_Paloma-Bleu_03_o.jpg" align="left" /> http://www.iamkathryn.com/Neo http://www.iamkathryn.com/following/iamkathryn.com/Neo Sat, 11 Jun 2011 06:00:25 +0000 Kathryn Scott 1576097 Client Neo Products Agency The Studio DreamsDescription NeoProducts, a leading interactive kiosk company in Australia required a new website and brand refresh. This process provided opportunities to run a brand workshop to evaluate the current positioning of the NEO brand. Followed by an extensive scoping phase to understand the information architecture, front end user experience and back end cms flexibility. Leading all areas of this project, including the UI design the project is currently in development and soon to launch in early September. Responsibilities Project Management Brand Strategy Art Direction IA / UX UI Design <img src="http://payload.cargocollective.com/1/3/116961/1576097/neo-01_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1576097/neo-01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1576097/neo-02_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1576097/neo-02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1576097/neo-03_905.jpg" border="0" width="905" height="621" width_o="960" height_o="659" src_o="http://payload.cargocollective.com/1/3/116961/1576097/neo-03_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1576097/neo-04_905.jpg" border="0" width="905" height="477" width_o="960" height_o="507" src_o="http://payload.cargocollective.com/1/3/116961/1576097/neo-04_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1576097/neo-05_905.jpg" border="0" width="905" height="1336" width_o="960" height_o="1418" src_o="http://payload.cargocollective.com/1/3/116961/1576097/neo-05_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1576097/neo-09_905.jpg" border="0" width="905" height="1374" width_o="960" height_o="1458" src_o="http://payload.cargocollective.com/1/3/116961/1576097/neo-09_o.jpg" align="left" /> http://www.iamkathryn.com/Air-Defence http://www.iamkathryn.com/following/iamkathryn.com/Air-Defence Fri, 10 Jun 2011 08:22:21 +0000 Kathryn Scott 1572209 Client MCM Media Agency The Studio DreamsDescription The Royal Australian Airforce 'Defence Jobs' division ran a campaign with Take40 Australia to encourage and inspire new recruits. Components included: campaign banners, microsite, html email, online tiles and an animated digilite.Responsibilities Project Management Creative Direction UI Design <img src="http://payload.cargocollective.com/1/3/116961/1572209/airforce-01_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1572209/airforce-01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1572209/airforce-05_905.jpg" border="0" width="905" height="530" width_o="1280" height_o="751" src_o="http://payload.cargocollective.com/1/3/116961/1572209/airforce-05_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1572209/airforce-06_905.jpg" border="0" width="905" height="530" width_o="1280" height_o="751" src_o="http://payload.cargocollective.com/1/3/116961/1572209/airforce-06_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1572209/airforce-07_905.jpg" border="0" width="905" height="530" width_o="1280" height_o="751" src_o="http://payload.cargocollective.com/1/3/116961/1572209/airforce-07_o.jpg" align="left" /> http://www.iamkathryn.com/Vantage-Apartments http://www.iamkathryn.com/following/iamkathryn.com/Vantage-Apartments Tue, 07 Jun 2011 11:13:12 +0000 Kathryn Scott 1555754 Client Vantage Exploration Agency TankDescription Visual concepts & identity refinement for Vantage apartments in Melbourne. With a slim budget and refined brief, the focus was to create a strong brand mark that would appeal to a fashion conscious, working professional. A perfect brief to explore a range of typographic styles and question the appropriateness of brand symbols. Responsibilities Concept Direction Exploration Brand Identity <img src="http://payload.cargocollective.com/1/3/116961/1555754/vantage-01_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1555754/vantage-01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1555754/vantage-02_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1555754/vantage-02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1555754/vantage-03_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1555754/vantage-03_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1555754/vantage-04_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1555754/vantage-04_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1555754/vantage-05_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1555754/vantage-05_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1555754/vantage-06_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1555754/vantage-06_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1555754/vantage-07_905.jpg" border="0" width="905" height="550" width_o="905" height_o="550" src_o="http://payload.cargocollective.com/1/3/116961/1555754/vantage-07_o.jpg" align="left" /> http://www.iamkathryn.com/Ruth-Pretty-Entertains http://www.iamkathryn.com/following/iamkathryn.com/Ruth-Pretty-Entertains Tue, 07 Jun 2011 10:23:21 +0000 Kathryn Scott 1555493 Client Penguin Group NZ Agency SevenDescription Ruth Pretty launched her second book of traditional country home style cooking. The book explores a warm professional tone, printed on uncoated stock to give it an earthly feel. Responsibilities Graphic Design Layout & Typesetting Content Management Artwork Prepresss <img src="http://payload.cargocollective.com/1/3/116961/1555493/ruth-pretty-01_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1555493/ruth-pretty-01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1555493/ruth-pretty-02_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1555493/ruth-pretty-02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1555493/ruth-pretty-03_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1555493/ruth-pretty-03_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1555493/ruth-pretty-04_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1555493/ruth-pretty-04_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1555493/ruth-pretty-05_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1555493/ruth-pretty-05_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1555493/ruth-pretty-06_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1555493/ruth-pretty-06_o.jpg" align="left" /> http://www.iamkathryn.com/Take40-Live-Lounge http://www.iamkathryn.com/following/iamkathryn.com/Take40-Live-Lounge Sun, 05 Jun 2011 13:30:15 +0000 Kathryn Scott 1546100 Client MCM Media Agency The Studio DreamsDescription Take 40 Live Lounge and Debit Mastercard present an exclusive event featuring live performance by some of the country's leading talent four times a year. Components included: campaign banners, microsite, html email, online tiles, event invitations and lanyards.Responsibilities Project Management Creative Direction UI Design <img src="http://payload.cargocollective.com/1/3/116961/1546100/take40-livelounge-01_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1546100/take40-livelounge-01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1546100/take40-livelounge-03_905.jpg" border="0" width="905" height="530" width_o="1280" height_o="751" src_o="http://payload.cargocollective.com/1/3/116961/1546100/take40-livelounge-03_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1546100/take40-livelounge-04_905.jpg" border="0" width="905" height="530" width_o="1280" height_o="751" src_o="http://payload.cargocollective.com/1/3/116961/1546100/take40-livelounge-04_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1546100/take40-livelounge-05_905.jpg" border="0" width="905" height="530" width_o="1280" height_o="751" src_o="http://payload.cargocollective.com/1/3/116961/1546100/take40-livelounge-05_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1546100/take40-livelounge-06_905.jpg" border="0" width="905" height="530" width_o="1280" height_o="751" src_o="http://payload.cargocollective.com/1/3/116961/1546100/take40-livelounge-06_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1546100/take40-livelounge-07_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1546100/take40-livelounge-07_o.jpg" align="left" /> http://www.iamkathryn.com/Rip-It-Up http://www.iamkathryn.com/following/iamkathryn.com/Rip-It-Up Sat, 04 Jun 2011 07:30:56 +0000 Kathryn Scott 1542393 Client Rip It Up Magazine Agency SevenDescription Rip It Up Magazine is issued throughout New Zealand on a bi monthly basis, featuring articles on international and local bands / musicians. Art direction and typographic treatment varies from issue to issue as each new release focuses on a specific music genre. Responsibilities Graphic Design Content Management Artwork Prepress <img src="http://payload.cargocollective.com/1/3/116961/1542393/rip-it-up_01_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1542393/rip-it-up_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1542393/rip-it-up_02_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1542393/rip-it-up_02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1542393/rip-it-up_03_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1542393/rip-it-up_03_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1542393/rip-it-up_04_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1542393/rip-it-up_04_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1542393/rip-it-up_05_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1542393/rip-it-up_05_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1542393/rip-it-up_06_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1542393/rip-it-up_06_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1542393/rip-it-up_07_905.jpg" border="0" width="905" height="549" width_o="960" height_o="583" src_o="http://payload.cargocollective.com/1/3/116961/1542393/rip-it-up_07_o.jpg" align="left" /> http://www.iamkathryn.com/Ubeetech http://www.iamkathryn.com/following/iamkathryn.com/Ubeetech Fri, 03 Jun 2011 03:36:15 +0000 Kathryn Scott 1521242 Client Ubeetech Agency The Studio DreamsDescription Ubeetech asked us to give their corporate website a refresh. The brief required a simple structure and standardised templates for future site growth. We had the opportunity to expand on the existing corporate identity, art directing a 3D paper world to illustrate the complex environment Ubeetech operates in.Responsibilities Art Direction IA / UX UI Design <img src="http://payload.cargocollective.com/1/3/116961/1521242/ubeetech-01_905.jpg" border="0" width="905" height="530" width_o="1280" height_o="751" src_o="http://payload.cargocollective.com/1/3/116961/1521242/ubeetech-01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1521242/ubeetech-02_905.jpg" border="0" width="905" height="530" width_o="1280" height_o="751" src_o="http://payload.cargocollective.com/1/3/116961/1521242/ubeetech-02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1521242/ubeetech-03_905.jpg" border="0" width="905" height="530" width_o="1280" height_o="751" src_o="http://payload.cargocollective.com/1/3/116961/1521242/ubeetech-03_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1521242/ubeetech-04_905.jpg" border="0" width="905" height="1018" width_o="1600" height_o="1800" src_o="http://payload.cargocollective.com/1/3/116961/1521242/ubeetech-04_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1521242/ubeetech-07_905.jpg" border="0" width="905" height="486" width_o="960" height_o="516" src_o="http://payload.cargocollective.com/1/3/116961/1521242/ubeetech-07_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1521242/ubeetech-08_905.jpg" border="0" width="905" height="486" width_o="960" height_o="516" src_o="http://payload.cargocollective.com/1/3/116961/1521242/ubeetech-08_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1521242/ubeetech-09_905.jpg" border="0" width="905" height="486" width_o="960" height_o="516" src_o="http://payload.cargocollective.com/1/3/116961/1521242/ubeetech-09_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1521242/ubeetech-10_905.jpg" border="0" width="905" height="486" width_o="960" height_o="516" src_o="http://payload.cargocollective.com/1/3/116961/1521242/ubeetech-10_o.jpg" align="left" /> http://www.iamkathryn.com/Stanton-and-Son http://www.iamkathryn.com/following/iamkathryn.com/Stanton-and-Son Fri, 03 Jun 2011 02:13:50 +0000 Kathryn Scott 1538015 Client Stanton&Son Studio The Studio DreamsDescription With 30 years experience as an Air-conditioning Specialist, Gary Stanton required a new brand identity and collateral under the new name of Stanton&Son. Responsibilities Project Management Creative Direction Brand Identity <img src="http://payload.cargocollective.com/1/3/116961/1538015/stanton-son-01_905.jpg" border="0" width="905" height="530" width_o="1280" height_o="751" src_o="http://payload.cargocollective.com/1/3/116961/1538015/stanton-son-01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1538015/stanton-son-02_905.jpg" border="0" width="905" height="530" width_o="1280" height_o="751" src_o="http://payload.cargocollective.com/1/3/116961/1538015/stanton-son-02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/116961/1538015/stanton-son-03_905.jpg" border="0" width="905" height="530" width_o="1280" height_o="751" src_o="http://payload.cargocollective.com/1/3/116961/1538015/stanton-son-03_o.jpg" align="left" />